#312: How To Sell Cars And Barbecue, Baby w/ Comedian Dave Williamson

SUMMARY KEYWORDS

barbecue miami people podcast auburn tour buying car barbecue restaurants started comedy sale selling kid dave man salesmanship dude years big

Law Smith

0:01

sweat equity podcast and streaming show. The number one comedy business podcast in the world. Nailed it pragmatic entrepreneurial advice with real rock. We're 2020. United States thanks to watch global excellence awards. Life magazine. Well, I'm so excited for my ahlborn brethren to come on the podcast, Dave Lansing comedian, hit master posted to meet a podcast former water polo coach. Yeah. This episode of sweat equity is brought to you by grasshopper. Try grasshopper comm forward slash sweat gets a $75 off an annual plan. What's grasshopper you say? I don't know. It's the entrepreneurs phone app. You can add a second line for your business the side hustle. Don't don't use a Google Voice. You can advertise with that number. Oh, you didn't know that? Did Yeah, I did. Because I've heard this ad before. Don't Don't use your personal number for that side hustle. They can just reverse. They can just google your phone number and find you don't do that. Don't answer the phone. Like Who does? Get a separate line with try grasshopper.com forward slash sweat kit see a $75 off an annual plan. Yeah, you got a cool, dude. I I sometimes it just comes to me. Dry grasshopper.com forward slash sweat. Like key sweat gets you $75 off an annual plan. Oh, are we ready to get this show started? Yes. About my sweater Woody. Woody. Woody.

Law Smith

2:10

Nice, lady. Thanks for coming on. Man. I apologize for I dropped the ball a few times on schedule. And you had to come on here. And I'm really kicking myself because you were in Auburn I think last Tuesday. With your I don't know what you call it your your tour trailer? Yeah, that works. My tour trailer. It's what it is. It's sitting behind me. I don't know. It's like it you basically, it looks like you've taken the page out of burnt crashers tour, put your put your face on the side, but you're not. I don't know, if you have to sleep in it. Like he was, I guess.

2

Speaker 2

2:54

I definitely have been sleeping in it. That's kind of function in serving. Because when we started this tour came together so fast, man, you know, it's like I don't really have time to logistically, you know, go through everything. And getting the trailer was a way to allow me to be flexible on fly by the seat of my pants, because, you know, I traveled pretty extensively in early 2012. And my family and my wife and two kids, for over a year they toured with me in a travel trailer a lot bigger than this one. But I just realized how how flexible it made you where you don't know how far you're going to make it one day, you could stop at an RV park and still have all you know Wi Fi and showers and a safe place to sleep. You know, how old were the kids at that point. They were like two and four when we started that trip, and we were God talking to a madman. And we were supposed to go just for three months, like moving from Miami to LA. But um, my wife has not gotten to LA and she said I'm having fun and I sold it to Nickelodeon as a web series. So I made a I started picking up work going back cross country work, we went across country back three times. And then north to south, least once or twice to so it was not it was the best time of my life. Wow, that's cool.

Law Smith

4:14

Yeah, I'd seen the country by way of doing stand up in an RV. I did it without kids. It was me three other comics and one of the comics wives came and we were like, well, they're probably going to get a divorce. I don't know how she's going to deal with a rolling fart smell of four dudes in an RV from 1988.

2

Speaker 2

4:38

Make Make no mistake, man. When we started that trip, I knew it was gonna go one of two ways and I'm just lucky that I have a cool life and about two weeks in I realized this is going to be a good time. But I was totally prepared for it to go go sideways real fast. I thought it was my way out.

Law Smith

4:56

I believe I saw that you just had your anniversary. So Things are going swimmingly. last

2

Speaker 2

5:03

16 years, man. It's crazy. And we dated for like seven or eight years before that. So I've been on my wife

Law Smith

5:08

for a long time. Did y'all date when you were at Auburn?

2

Speaker 2

5:12

Yeah, I met her at Auburn. She was a lifeguard. I was the star water polo player. You know, you've heard the story. 1000 times. Yeah,

Law Smith

5:19

I mean, there's so many Daniels steal grocery store novels. She pulled me out of the water elbowed in the head. And so did you do stand up at all? Um, I always want to kind of ask you about Dude, you're the only other comedian I know that went there. So it's like, rip Vic Henley. I think I never really knew him. But. But I find it funny. Because all burn is a weird spot if you're starting to do stand up or have interest in it, because it's a fun time. But I don't think I met a Jewish person in the four years I was there. Which, you know, they know funny. And then like, it's there's no club there. You there's no, it's just, you know, you can drive to Atlanta, an hour and a half, which is what I did to do open mics. Oh, yeah.

2

Speaker 2

6:10

I didn't start till after but Auburn definitely played a part in me being interested in and I would say like I I felt like I really found myself as like, as a man at Auburn, I guess, in a way. And I had a professor there. And Jim Kelly was my great books professor. He pulled me aside after class one day, and said, Hey, man, you're a really good writer, you should consider, you know, majoring in English. And one of my biggest regrets in life is I look this man who just gave me a great compliment and a man I respected in the face. And I told him, I said, I would do that. But I want to make money when I grow. And, and I didn't mean it so harshly. But that's how you grow up. As a kid, you're naive and you don't realize that the way you make money is you chase a passion. If you're in business, it doesn't matter how lucrative it is, you're not going to be successful if you hate what you're doing. And, you know, I did an A minor in creative writing and just really enjoying being creative and realized I was talented at it. And then I started writing for a school magazine alone. ahlborn magazine was what a screw magazine. But the thing I like to do the most was write funny articles, you know. So I would write articles that prove the thesis I had. But I would make them funny always, you know, find a way to have some sort of like I did an article on tailgating. And I wanted to prove that Auburn had the greatest tailgaters in the country, and the coolest, the nicest ones. So I purposely left my wallet at home and didn't have tickets to the game. And I wanted to prove that I could get fed drunk and into the game by the end of the day. And I just went around meeting people and writing down like who I met along the way and you know, I didn't tell them what I was doing but I just kind of like you know, politely you know, met people in total my situation and it was a blast, you know,

Law Smith

8:07

you're a grifter.

2

Speaker 2

8:09

I was the i was i was the mooch which really prepared me for being poor as a stand up comic for many, many years. I still use those skills today.

Law Smith

8:20

I'd be remiss if I didn't throw out your dates your you've got. Are you in Mississippi right now? are you on?

2

Speaker 2

8:28

Dude? Man? My you wouldn't believe people are always like, Oh, are you aware? So it's on? I'm like on the Boston I thought you were just in Birmingham two days ago. Yeah. The driving has been aggressive. Yeah.

Law Smith

8:40

A silly route. Since you were last in Birmingham. Last Thursday. You went to Columbus, Ohio, then yeah, I'm in northern Indiana right now. Oh, cool. Neat. Then

2

Speaker 2

8:54

you go to Mississippi, and then I gotta go to Mississippi. I gotta get there by late Friday night. I'm going to shoot content. Birmingham. And then trust me out. I wish it had lined up better but when I put this tour together super fast and was reaching out on Monday I had to just be like what works for you and I had to just take what works for that.

Law Smith

9:14

Demo Denver, Colorado Boulder Colorado Eagle Colorado Grand Junction, Colorado, at least you jam those together. And Phoenix, Arizona and Bakersfield California. You're going to try to keep this thing going or if you're this legs kind of dunzo after July 2.

2

Speaker 2

9:33

Well so I hope to trampoline ride back into Los Angeles on July 3 have a show somewhere in LA I'm trying to put together on July 3 would be perfect and Saturday night and then fourth of July is the next day so what better time to have a barbecue show for all my friends in LA and celebrate a successful tour and then I would like to do the show that I'm because it shows a little different right distort I'm doing My headline hour, which is really fun, it's been we've all haven't really able to, you know, regularly do headline hours for over a year, obviously the pandemic. So it's fun like sculpting my new hour, but then I do a q&a with whatever the pitmaster or restaurant owner, whoever they are at the barbecue restaurant I'm performing. So, you know, it's it's a little bit of a different show than I normally would do. And yeah, I would definitely like to do these shows in the future. I don't know if I'll do a tour like I'm doing with driving the trailer around the country. But now that I've proved the concept and realize it's fun, and it's something people want to see, I could certainly fly to Florida rent a car and then drive the three or four cities, you know, like you normally would do doing theater runs or something and just do for barbecue restaurants in four different parts of Florida and then fly home you know?

Law Smith

10:49

Yeah, yeah. is. So this is I find this all interesting the way you kind of cooked this tour together. Oh, hey, No, man fucking nailed that. Yeah, we Yeah, man. You Really? You really spoke that on bro? Yeah. Yeah. So dad jokes. We're both dads on this side. So he's Eric's trying to pretend like you don't like it. But he. Um, but you're doing you're not doing stand up at conventional clubs or theaters or anything. It's at barbecue smokehouse is at restaurants. I saw a picture from a brewing. Eva. Avondale brewing in Birmingham, right? Yeah. And it looked. Yeah, it was interesting. It's I love the avant garde style of just guerilla style, putting this together and going, alright, I've got I'm, I'm a good stand up comedian. And I've got this other thing that needs to kind of merge and blend together. Which is your your pet master. Pet mastery. Is that a word? If not, it is now I like it. I'm buying it. And you're merging the two things together? I'm guessing. Is there a strong barbecue nerd scene? Like, I big time? I wouldn't say it's kind of like got to be like the brewery like probably one of the cooler nerd scenes. Oh, before I forget, we got to get you involved in the Tampa pig jig. It somehow. It's over in October. We'll we'll do that off off my back. But you should be involved in that if that is a bit because it is a big barbecue festival here. We're darious Rucker hoodie is

2

Speaker 2

12:34

Oh, yeah, very nice. Yeah, you know, law. What it is, man is that, uh, I wanted to go tour, I've had a blast, I'm leaning into the barbecue contest, especially through the pandemic. I mean, I got really into it, like five or six years ago, but the pandemic really ramped things up, since we were all home, and I had time to sit on the truck a lot. Um, and then touring with Bert, you know, I've, I've been able to merge the two also, because I cook when we're touring and the tour bus a lot. So the barbecue and comedy is just like, naturally come together for me over the past few years. And I have built a bit of a fan base in the barbecue community. So when I knew I was getting the vaccine, and I didn't have any of my calendar till August, I knew I'd be vaccinated by April or May, I was like, I don't sit on my ass. And everyone's fighting for comedy club dates, right now, there's not enough to go around. So I was like, Well, how can I go, you know, perform for people who want to see me and the thing that made the most sense was going to barbecue restaurants. And then that way I get to help them and uplift them and give them an, you know, a successful night. And some of these are on like Monday, Tuesday, Wednesday night, so they wouldn't have been that busy on those nights. And we're creating, you know, an event for them to where they're selling, selling barbecue plate to 40 or 50 people and helping, helping also just give them visibility because we're shooting content and posting it all along the way. So it's been a blast, man. I hope it will definitely whether it's torn like this or not, we'll definitely continue to merge barbecue and comedy. Moving forward.

Law Smith

14:06

Yeah, no, I love it. In from selfishly from our perspective, we think there's a lane to have, you know, kind of entrepreneurial business talk in in comedy kind of mix to in a real dialogue where it doesn't really exist now and that so it kind of I look at what you're doing as a kind of merging of two kind of genres is working out and there's definitely an audience there that is untapped. Probably for you right now.

2

Speaker 2

14:36

Well, it happened so organically and almost accidentally just because I didn't sit down and think like, What's something that I can put on Instagram to get attention. I literally just got hell bent on learning barbecue and got passionate about barbecue. And then once it started getting me attention, it already made sense with my act because you know, I'm I'm a comic who talks about being a dad I'm a I'm a dude You know? So you know it just makes sense in my I don't necessarily do jokes about barbecue in my act but when you look at me or hear my story or hear me being very you know truthful on stage young guy there's a picture of me flipping flipping burgers, BBQ

Law Smith

15:21

do people come up to you like they do just in general with stand up? But are they coming up to you with like, barbecue nerd, like, I do have any porcelain, big green a jokes like, like, very specific.

2

Speaker 2

15:34

People definitely are wondering whether I have some barbeque pits in my act. And I haven't put a result of this tour is that starting to seep in? I've written a few jokes, and I've been trying it out. And then it's definitely finding its way into my eye. Now. I have tons of stories and funny quips and things like that, just from doing my podcast, you Dave, and just knowing barbecue people, like there's certainly a lot to explore. But as far as turning it into actual material, that's still a work in progress.

Law Smith

16:04

And you guys say if you want to do it, they do an interview like we do me, Dave. Yeah, that's why you do that. Yeah. But I listened. And so with Meet Dave, I feel like I was in the ideation phase. So I want to say thanks for sneaking me into crisis show in the Tampa theater a couple years ago. And I remember talking to you about, like doing a podcast and I it was the first time I saw you, I think are new. You were grilling outside of Burt's bus every night. Yeah. And I was telling Eric before we started for heated the mics on I was like, I felt almost like a little kid with my dad. Fucking it up. You're like, Here, hold this. And I was like, oh, that way. I was like, blah, blah, blah. You know, like uncoordinated like, Oh shit. Sorry, man. Um, but I remember talking to you that night. And you were talking about? Yeah, maybe I should do a podcast about it. I was like, dude, you was trying to get you to come to our studio that was too far away. But I think you're on a date the next day, but I was like, you should definitely do one do one about I remember talking to you about a podcast about barbecuing, but it definitely didn't happen overnight. Like that. You got 50 episodes in the Can I think?

2

Speaker 2

17:28

Yeah, just add my 50th Malcolm Reed, who I'm actually I'm driving down to see in Mississippi, you know, speaking of, you know, the these worlds and content and whatever, he's been one of the best dudes at it. His YouTube channels, got, you know, over a million subscribers and he puts out tutorials and, you know, it's just a guy who's really crushing the content. And when it comes to barbecue and has a lot of credibility, and people really respect you know, his ability. So I'm on there.

Law Smith

18:03

No, no, he phrase Dave was gonna say, he's gonna say you guys are crushing the podcast game. I'm just swimming in your awake.

18:15

I don't think he's

Law Smith

18:17

alright, now. Sorry about that. When did I cut out? Um, I don't know. I was worried about riffing what you were saying? Same these. Um,

2

Speaker 2

18:27

well, what else was? So my 50th episode of my podcast? Yeah. Malcolm Reed. Barbecue, right guy. Yeah. And that's what I'm going to see this weekend. I'm going to go down to his complex where he shoots all this content. And he's a guy who's really set the standard for barbecue content. He's got over a million subscribers on YouTube and puts out awesome tutorials every week and really wants to walk doesn't just talk the talk because he's winning barbecue competitions and stuff. So I'm excited to not just go down there and do a show and hang out, but also to learn from him in the way that he does content.

Law Smith

19:05

Yeah, I mean, it. You know, it's interesting. This is good for our audience to listen to because it's supposed to be kind of really pragmatic, entrepreneurial advice. And what's interesting about it is You're a grown ass man going out of your way to ask people Hey, can I can you come on my podcast? Can you can we do some some content together? Can I see your process and all that stuff? Being very curious. I find that interesting. Ever feel vulnerable? Trying to go on a limb? with either the tour or trying to get some people on the podcast or you're just like Nah, man, this is

2

Speaker 2

19:42

this is 100% man totally feel vulnerable. discouraged, you know, but I think a lot of what I learned from sports, you know, I played water polo and I coach water polo still and I try to tell those things that a kid's life lessons and you got to remind remind yourself sometimes that you know, if you believe What you're doing, I mean, you're gonna have a lot of noes along the way, we definitely know that comedy world, like you can't stop on just a few knows, or a few things that don't work out. And most often are not, man, something that's worth doing, it's gonna find a way to work out this tour to do it together. So like, you know, last minute and with just a lot of faith, and there's been some nights where I only have like, 17 pre sold tickets, and I'm heading to town and I go, man, I go, I just, I just I'm like, embarrassed, you know, and then I get there. And we end up with 40 or 50 people, and it's an awesome show. And, you know, a couple of them, we only had like, 20 people, and it's still been an awesome show, you know? Yeah. Um, so you just have to have faith, man, there hasn't been a single one of the shows so far this tour, that that night, I didn't look back and go tonight was awesome. And I just need to remind myself when I'm worried about the ticket sales, and it all works out. And you know, if now if I let's say I didn't like barbecue, let's say it was all a big sham. Let's just say I was using this to, let's say, I was using this just to further my career. Then if I went there, and only 20 people showed up, or I didn't get like mega famous or TV show from doing this, or I would be really disappointed. And I'd be like, this was a waste of time. But since I'm doing it because it's something I genuinely love. And yeah, those aren't my goals. I want to knock it out of the park and all that other stuff. But it's a success no matter what because it's something worth investing my time in because it's something I give a shit about.

Law Smith

21:27

Yeah, yeah. You know, do the thing you love. You'll never work a day in your life yada yada yada kind of stuff, but I think part of its trying to write it off. Well. I mean, it's just such a like an easy quote. You know, it's such a simplistic quote that it's like, yeah, I haven't heard it said that. I like masturbating. So, you know, I can't make a career out of it. Can I? Only fans? But I'm saying like, well, I want to ask you this. Before you got into stand up. You're like the you're from Miami, but like the least Miami guy I know from Miami.

22:07

Wow. All right. mustaches. You're out. Yeah, yeah. Out of Miami.

Law Smith

22:13

You know, I think you know what I mean. You're not like you're not the nightclub guy. You're not the you're not Cuban. I think you're calling me super white. What you're doing well the stash where you look like Randy Johnson doesn't

2

Speaker 2

22:29

I know I definitely don't have the Miami vibe going on these days but to be fair, growing up in the thick of Miami. I this is what my dad and my uncles and all their buddies look like going out to hooligans pub and drink a beer so I probably will have more old school Miami these days than current Miami

Law Smith

22:47

you know what I take that you actually look like one of the guys interviewed in Cocaine Cowboys pilot right one of the cops it Monday dude.

2

Speaker 2

22:56

ever make no mistake man my Miami roots run deep like my album dude. I got just like your logo.

Law Smith

23:02

Oh, I know, man. I was like the brand. I got the I got the Miami

2

Speaker 2

23:05

branding on that dude. And then my my rub that I just came out with I got the Miami branding on that and I love the Miami colors and the Miami, you know, exotic feel. And you know, voting and going down the Bahamas and hitting the bars and the clubs and eating good Cuban food and drink and Catholic on Lecce a lot. Yeah, they opms jet fuel economy. Yeah. I feel what you're saying on sanctions and and when I went to Auburn, they all called me Miami Dade because maybe today is a 40 year old man. I don't seem like I have a big Miami pie but trust me in those college years I showed up with a wife beater and leopards get hotter over it open and I had a I had a tiger of gold plated Tiger Shark necklace. Oh

Law Smith

23:56

fuck yeah.

2

Speaker 2

23:57

With a with a shark tooth on it. I had some Jeep Miami. Live

Law Smith

24:03

in Miami Dade. I'm getting a boner dude. That's amazing. That's an amazing outfit. The Well, I wanted to kind of ask you so my first exposure to you was through Burt's podcast and i i don't know how i have a terrible memory but for stuff like this I I put it I can remember distinctly used to sell cars right used to Yeah,

2

Speaker 2

24:29

yeah. And I remember families my family's in the car business still to this day down in Miami. Yeah. And

Law Smith

24:34

I found that fascinating because I've never actually heard anybody talk about selling cars in almost a gracious kind of way. The way you were talking about it. I remember you saying for advice. Try to be friends with the sales guy. Don't try to work him. Don't try to see if you could don't work against him and try to get a deal that way. Don't try. Or it's like

2

Speaker 2

24:57

when it's like when a heckler at a comic. Show the hecklers. Like, you're not funny. I'm funnier than you. You're not gonna win. You know, like the comic is seasoned. He's, he's on stage every night like, he's gonna get you if you give him a reason to get you, right. And if the comic comes out as being a dick, and the comic is picking on an audience member, then the audience member has every right to then be vocal. But when the comics just doing his job making jokes, and you weren't heckling, then the comics light like it's open season. So the same way with sales guys, we're there every day, I know about selling cars more than you know about buying cars. And you know, the dealerships that we've, you know, built and, you know, anywhere that's got like reputable guys, they don't want to rip anybody off, they want to help the customer they want they want a good exchange where the customer is happy with the job they got and that the dealerships happy to have a new customer and you know, is happy with the sale themselves. Right? What when you come in, and the first thing you do is you look at that salesman. I go, I'm not buying today, you can try. I'm not buying it. Ah, yeah, I brought my uncle with me. He's a car buying expert. He's bought lots of cars and nodded. And you just keep throwing that gauntlet down. There's only a matter of time before I snap and go, Oh, you're not buying a car today. We'll see. Yeah, and now. And now. Now I go into sales mode. And now it's a challenge to try to close you today.

Law Smith

26:20

Any advice on that? Because I find that fascinating when you turn a no into a Yes. Is that any kind of any story or a kind of advice on that how to do that?

2

Speaker 2

26:33

Well, you know, the golden rule in good salesmanship is just, you know, there's a couple of simple things that the ones that I can remember from way back then, or just you need to find out what the obstacles are going to be. So it's as simple as saying, hey, what would stop you from by? Are you guys planning on buying a car today? No, not today. I'm just looking. Well, what what's stopping you from buying a car today? Oh, my wife needs to see it. Because, you know, she's a part of the decision. Okay, now I tucked that away on my brain. And at some point, I'm going to say, Where does your wife work? And you're gonna say, Oh, right, actually, right across the street, when I when we're on the go driving the car, or the test drive, I'm gonna say pull in there that took your wife. And you know, he's gonna be like, Oh, good idea. Brilliant. Well, we just overcame that obstacle, and there's no, I'm not doing it to be deceitful or tricking him or anything, but I'm just helping him overcome an obstacle that he laid down, you know, and we just did it. Now his wife sees it, and she can chime in whether she likes it or not, you know, um, you know, or whatever the obstacle is, you can start getting ahead of it, you know, if it's money down, if it's the if it's the, the trading, whatever it is, you can start working towards overcoming those obstacles that they think they have. That's just good salesmanship. It's not a trickery, it's not being deceitful, or scam artists. It's just, you know, helping set up what will make a sale happen. And you know, the the old cliche is always selling yourself, not just the car. So you know, to gain the trust, you need to build a relationship with that person and make them believe you. So they do feel comfortable, maybe taking the leap and closing on a deal sooner rather than later.

Law Smith

28:09

Yeah, people buy with emotion. And credibility adds into that factor. But also, you're doing, what I would say is, you're just listening, which is something a lot of salespeople think they do. And they don't really

2

Speaker 2

28:25

so important, man, you can talk yourself out of a sale. So easy, man, you got to you got to say what you need to say, but then shut up and let them ask questions or let them fill in the space for sure, man, you can talk yourself out of a sale real. People do that all the time, too. And they're almost close, like there. You got to present the numbers and then just sit back and wait. I can't be the first one to talk. You know, you need to let them sit there and take it out.

Law Smith

28:50

That's an old philosophical thing, right? Like you lay down the deal. And the first one that moves loses kind of thing in that

2

Speaker 2

28:57

Yeah, well, you know, for me, too, and I've taken this to a lot of different walks in life is a lot of sales guys, too. One of the most important steps is asking for the sale. So when you've just gone through all the hard work to pick out the perfect car to overcome the obstacles. They thought they had to go to test drive, build a motion, build trust, and everything's perfect. Don't just you know, don't just sit there and let them like, you know, be overwhelmed. You have to look them in the face. And it's polite. Look them in the face and say, if the numbers work out, are you going to buy this car today? Right, you know, or are you ready to take this car? You have to ask for the sale. You don't know he though? I did. I

Law Smith

29:43

we're all salespeople.

2

Speaker 2

29:44

I think I don't think it's icky. I think it's what you were alluding to earlier is it's a vulnerable moment because now as the salesperson you're possibly going to hear no, I know and if you say no then you know Okay, well Tell me how I can be of assistance, you need to go home and think about it. You call me tomorrow, you're back with your wife, what will help? I mean, what's achy is if you, um, you know, lose your patients or hit them over the head or lie to get a cell, that's what? Yeah, but just being a good cell, when I go to buy a big screen TV or something from my house, I hope I have a good salesman, like I want someone to talk, because my brain is going, and I should take that money and do something with it. But I want someone to help me, like wrap my brain around something that I emotionally really want, you know, yeah, to see that passion flowing through, and they're actually excited to sell something to you like, okay, yeah, I'm down. Way better.

Law Smith

30:42

Yeah, then and all you're doing when you're listening is you're, if you want to do a textbook style, it'd be like you're finding pain points, and then figuring out solutions, but not trying to solve right away, right? You probably come back to that after building rapport, because you're not gonna build credibility for him to listen to him or her to listen for an answer him, pretty much.

2

Speaker 2

31:05

The best story I have with that is one time I was in a little bit of a slump, I struck out quite a few customers in a row. And I tried to like, come up with a plan where I'm like, you know what, I'm going to try to just have fun. So I go next customer I get, I'm going to try to not talk about buying the car for as long as possible. So there's a customer slowly driving through the lot and a minivan. And it was a woman with her kids in the car. And they're just kind of like, like very shy with the window belly. And so I walk up to their car, and they're like, really reluctant. And she rolls the window down right here. And I go, how's it going? And she's like, we're good. And I go, what are you guys up to? And she's like, oh, we're just looking to see if you guys have a specific car. And I go, Well, we got a lot of cars ago, but it's a good day to enjoy this weather. And I just started every time she tried to talk about Yeah, I tried to talk about something different, right? So I think that disarmed her like her, you know, her shield that was up. And so they get out and they're looking for a specific car. And she's like, well, we found a PT Cruiser down the street, and we're about to buy it. But we just decided to drive over to see if you maybe had much we're looking for a Pre Owned PT Cruiser. And I go well, you know, I looked in the inventory and I we don't have one here, but I want at our other dealership. I'll go get it and drive it back here. But you guys need to promise me that you come back in like an hour to actually look at it because I'm going to be wasting my time driving up there. Bring it here. She's like, I promise I won't buy the other ones. I see yours. She goes the only thing is it can't be read. Course Rs. Right? So but it was like it was listed as like, an offer ad or something or maybe the like if they see it. So whenever I drive up, I get it. I bring it down. Already plan D and I go, Hey, it's it's not red, it's lipstick. But I said and so they show up. And we'd built such a rapport. Like they really wanted to buy the car from me and not the other guy down the street. So when they showed up, and they saw that it was a shade of red. They talk themselves out they go you know, this really is read it's more lipstick, right? They go well, I'm saying you know, good. So they, they bought the car and I got in the car with him and drove it over to their grandma's house down by Coconut Grove in the whole neighborhood came out. I stayed for dinner and all that stuff. And wait, what is that that family car salesmen procedure? Let me say that family I sold them at least three or four more cars. They were like really close friends when the after that. And it was all just because that one day that I went out and I played that little game with my head just to get myself out of the funk, where I was like, I'm not going to talk about selling a car, I'm gonna go out and just connect with someone as a human being, you know, and it totally worked. And I'm still friends with them to this day.

Law Smith

34:07

Every time I go back to Miami, I stopped by we go. Well, that's awesome. All right,

2

Speaker 2

34:14

yeah, you're good sales. Well, it's just like anything. It's comedy. It's barbecue. It's car sales. It's not about the product or the salesmanship, it's about the people. And when you have passion about something or when you try to connect with people on a personal level, that's what's more important than the actual thing. You know, these barbecue restaurants I see it so often. They are successful because they care about the food. It's not a diner where they're just pumping out you know greasy burgers, or a chicken place that's just got a cool logo. If you're going to choose barbecue as the genre and you're going to be successful at it. It's because you give a shit because bar queue is a high degree of difficulty to pull off. So anyone that's willing to go in the middle of the night to start their food, and cook all night long, and it's a genre, it's very hard to estimate food inventory, and to get the right kind of smokers in the right kind of wood. And it's just, I mean, these guys are tired. And they go day in and day out. It's laborious and proud of their place. And it's, so it should be,

Law Smith

35:28

well, what's it called? We got to ask you one question before we, we get off here. In we ask everybody that comes on the podcast for the first time. This question, I'll put you in a long line of ahlborn. geniuses, Tim Cook, Bo Jackson, Frank Thomas, who have nothing to Dave Williamson. What advice would you give your 13 year old self? Like that? Nice.

2

Speaker 2

36:01

I would tell myself, um, I was always and I still am all about having fun and having experiences. But I would tell myself to pay attention a little bit more in situations that better myself, such as I spent years in Spanish class between I cannot, I cannot lick a Spanish today, right. I wasted all that time. You know, I, as a young kid, I could have, um, you know, played the guitar and stuck with that. And, you know, there's just so many things that I wish I had seen through that I didn't. So I maybe would tell myself to, to do that kind of stuff.

Law Smith

36:46

Yeah. Follow through to the end. Yeah.

2

Speaker 2

36:49

My favorite answer, Dave? Yeah. Definitely paid attention in Spanish class. Now. I will tell you this when I was in Spanish class in Miami in high school. I was I was the worst was, I was the biggest gringo is law already alluded to earlier. So I'd be in Spanish class in Miami. Like Degrassi is in Amiga, you know, and they'd be like, Oh, my God. Barely squeaked through with DS and then I went to Auburn, and I was in Spanish. That already taken there. And I'm like, grassy, is doing Amiga and they're like, this kid's a whiz. Wow.

Law Smith

37:26

Don't take him to the biblioteca. Yeah. Right on man. I appreciate you coming on War Eagle. And thanks, man. I love it. Yeah. Oh, I'm, I'm tickled pink for that for this interview, man. I appreciate it. And we'll be cheering you on from afar.

2

Speaker 2

37:47

Thanks, man. If anyone wants to come out to one of these barbecue shows like law said man, there's one left in Denver. I'm stopping by the boulder Comedy Festival for a few days. That's not my barbecue should still be regular set. But the comedy barbecue shows are in Denver Eagle Colorado Grand Rapids or Grand Junction Colorado and Phoenix that little miss barbecue which is an awesome spot over to Bakersfield at soltys barbecue and I'm coming home to LA and if you want to buy on my all purpose run you could do it a game we have se.com

Law Smith

38:17

la show before I forget may cost is that freeway comedy show on Saturday night so you might be a man it's awesome. He does a great job with that might be going to do a free not a bad idea. All right, buddy. Appreciate it. Thanks, man. All right, man. Love you guys. Love you