#340: How To #69B2B and Give Back In The Season Of Giving
SUMMARY KEYWORDS
app website people emails podcast check bit ads miro images good pay slack jacket grasshopper put colors fun business big
SPEAKERS
Law (70%), Speaker 3 (27%), Speaker 1 (<1%), Speaker 2 (<1%)
1
Speaker 1
0:01
sweat equity podcast and streaming show the number one
0:07
I'm a DJ now.
Law Smith
0:08
Ooh, comedy business podcast business comedy podcast in the world. Pragmatic entrepreneurial vice with real, real. Your favorite route our talk? We're 2020 2020s 2020 one's best small medium enterprise business advisory podcast in the United States. We're also 2020s 2021 I don't know I'm saying it like this with an invite shot. This pipe dreaming no do overs. Why would I do that? This is live on tape. Best podcast and streaming entertainment studio eastern United States media innovator words 2021 hosted by corporate vision magazine,
2
Speaker 2
0:50
your dad's favorite magazines official on the internet. The C suite love the PNG has been exported.
Law Smith
0:57
Listen to us on iTunes, Apple podcast, Spotify, your mom's Walkman all the places you can watch. listen to podcasts. This episode is sponsored by a new sponsor, wisdom, the wisdom app. You want to listen talk with amazing people share advice, be inspired. Well, this is what wisdom is all about. I just lost the coffee. Great.
3
Speaker 3
1:20
Okay, I'll say my apology to wisdom, who asked me to be a top mentor. And then I logged on when they were doing the beta testing. And they had some they had some shit where they they would play. Like when you open your phone, like randomly and you heard people who maybe shouldn't be top mentors. I don't know. I'm just saying well, and I had some issues with the audio quality, all that and then I turned it off. It sounds like they're sending us emails about sponsorship.
Law Smith
1:50
It sounds like the business version of clubhouse where smartphones share advice. It's on iOS. It's on Google Play Store. Listen, check us out on their wisdom provides advice you need at the moment. You need it from the only person in the world who can provide it. Like now more than ever. The world needs wisdom. Check it out. Wisdom app wisdom life advice. Audio let's get this party started. How to talk about my sweat equity. So you know that you thought that wisdom app would throw me off off no. Yeah, he thought to throw me off to throw me a new ad read. I can hit that spy
2:54
handled it like boss. I hit that cool.
Law Smith
2:57
I like Ray Allen just hitting threes. Boom Cool. All right. So we've been dormant the last couple of weeks Yeah. Which is our fucking scheduling snafu. That's our bad that's our bad but here's what we're gonna do to remedy remedy the remedy did add this am I gonna stroke
3
Speaker 3
3:18
that's okay, I just flashed up the wrong graphics. So yeah, there we go.
Law Smith
3:22
Well, over two big start over we can start over we will edit and start over we'll just start learning and a three and a two and we've been dormant last couple of weeks. And where's Lizzo without apology? Set my pussy from behind back that's what we'd like to say. Greatest Hits This is why we don't get monetized now that in the lack of marketing online tools I'm gonna go Yeah, we have to hit that 10 minute mark the good boy if we're were cleaned for 10 minutes and then we can say whatever apparently that's that's how it goes right now
4:01
I was a new record three and a half minutes was pretty
Law Smith
4:04
good. Not bad. So what we want to do is 69 gifts to you 69 gifts to you in the ways tech stack or what you might not know what tech stack is
3
Speaker 3
4:18
small business stuff in general small business stuff gets this stuff we have shopping tips in there. Oh we do if we ever make it that far.
Law Smith
4:26
We're gonna try to we've got so we did this from scratch you did it off the dome as well as I did first round of it. Right right. And so like I didn't even get to any of the nerdy bookmarks I've got hundreds of
3
Speaker 3
4:39
Yeah, well I did about your like renew 69 of them. I was like that's a lot when
Law Smith
4:44
we can dedicate the whole month of December giving back we just came on Thanksgiving and I'm giving what are you thankful for this Thanksgiving?
4:52
What Thanksgiving is Christmas time dude,
Law Smith
4:54
I know but we're post Thanksgiving Did you do the thing where you get everybody around the table? Oh
4:58
man. I'm thankful are so many things.
5:01
Is it your chip glasses?
5:03
Chip glasses? Jacket?
Law Smith
5:06
Yeah, your Bane jacket looks neat. Yeah, it's somewhere between Bain and Reagan's from Friday Night Lights. Sure for those listening Oh yeah, he was cool too. It's the exterior. No, I like the jacket. As I'm saying it's a good can't have the jacket. I'm going to take the jacket even though it doesn't fit. It probably won't fit me. But it does have that like that lambskin. Kind of sheeps sheep kind of fluffy Enos. Yeah,
3
Speaker 3
5:33
you know, it's people in for Fargo.
Law Smith
5:37
Yeah people Montana where that Largo Largo Okay.
3
Speaker 3
5:42
People that's the show is it right just came up with the whole thing all right. Go in Largo.
Law Smith
5:47
The it's weird that collar with a really soft like, inside. That's flipped out. You definitely like you've definitely like killed a deer wearing this right. But not when you're supposed to go hunting somebody. Like you had to kill a deer because it was going a What was my car? Right? But you had to take it out of its misery. You had a gun in the back?
6:08
I'm sorry.
Law Smith
6:10
You know that. That's life in Idaho. Dude. That's how you do it. The jacket. That's that's how you roll in Yellowstone. So where do you want to start on this list? We have probably over one 300 You just want to go straight down? Well, I did I kind of organized it. Okay, so we're gonna we're gonna try. I think we can plow through this and keep it within our normal episode minute mark. Yeah, maybe what do you want to alternate here?
3
Speaker 3
6:35
No. We'll just go. Alright. Number one. No. Are we are we planning shit now?
Law Smith
6:42
Yeah, we do. We look this for us spending 45 minutes. combined. Between the two of us planning this out. We want to make this evergreen on our website too. So we'll post this on the website. We'll post more as like a knowledge base Resource Center. I feel like I've always said I want to be the Suzy Orman of nerd knowledge. What? I've said it a lot. Since you've been on it the whole time. I know. I just like zoned out so much. I know but I love being able to go like did you have you heard about this in like, Oh, you didn't know about this here? You heard about Suzy Orman Suze Orman she all she does is give like budget advice that you already fucking know.
7:24
Thanks Susie.
Law Smith
7:25
Right? Right for the most part, but she doesn't an acquaintance mom. She crushes it. Look, oh, fuck this. I would go down. This beard will touch her beard. I've got the salt and pepper beard. I bet hers little salt and pepper to except she likes chicks? I think so. Number one, number one, Slack. Slack the best intra business, intra community, intra group talking. We don't even talk on text. If it's between you and I right.
3
Speaker 3
7:55
If we text each other, it's an emergency. It's something's you're not. You haven't checked slack basically, right? Wiring John selected, um,
Law Smith
8:02
I think they're worth like 6 billion or something. Now.
3
Speaker 3
8:07
There's something to the index indexing part of it being able to search it. That's a big deal.
Law Smith
8:14
The whole idea behind it, we would take the whole idea behind it was that when you join a company or group that you can't see all the messages beforehand of everything. They're talking about workwise. So the idea of this, that's how it started was to be able to kind of access that so becomes like an internal search engine. What's the password for this? Where's the website for this? Blah, blah, blah. So I want to get a Slack community for all the listeners out there. Look, yeah, we took a minute to explain slack. But if you're not using it to go in, that's when Yeah, if you're not using it by now, I think less of you if you're like I don't wear Microsoft Teams, I'm like plus integrates with like 500 apps or something crazy like that. Asana great project management tool. Good for agencies. You got to think
3
Speaker 3
9:00
Yeah, well, I mean, it's something that you got to have. And the next one on the list is Reich, which is, I think a little bit better. I think it's a little bit cleaner and a little bit more obvious how to use it. But they're both basically the same thing. They are it looks so think about getting one one of them Trello Basecamp, monday.com. And these don't even count on the 69 list, right.
Law Smith
9:23
But the asana and Reich I like right a little bit better because it is cleaner in its I think it's a little cheaper initially, maybe for teams under five, but both of them you look you're right, you need a project management tool. If you have any kind of project going on. There's just too many things going on in everybody's heads now. And I'm trying to get my life on a project management app just to be organized.
3
Speaker 3
9:49
Yeah, you just need a database. You just need a place to have everything.
Law Smith
9:54
All right Pipedrive the best sales CRM I would say, from what I've seen, I I agree. I like a CRM that's visual. I'm a visual guy. So it'll show you your whole business development lifeline. And you can break it into columns that will go like, here's all the people that are interested here. You can make up whatever column you want, but it'll show you that sales funnel visual way. And the reminders that integrate with your email, Ma, chef's kiss on that one, um, human resource management tools. If you don't use something, you probably
3
Speaker 3
10:29
should you're wasting your time. Well, so cheap to just have somebody do your payroll for you like it's just to have if you have more than five people like to do it. If you're a business
Law Smith
10:38
over 25 people, and you don't have something like like this going for your payroll. Why are
3
Speaker 3
10:45
you going to add just add 22? I don't know why they gave me 25. I said five,
Law Smith
10:50
you said five, sorry. I don't I zone you out, gusto into I need to be here. Gusto and ADP are great. Zenefits was another one, I'll throw on that list. While we're thinking about it. There. Maybe they're all a little bit expensive up front, a little sticker shock,
3
Speaker 3
11:08
mate? Well, the thing is, they do all the little stuff that you don't want to have to research and learn to do, oh, I got to get that license or this sort of certificate or whatever. Like they they're on top of it. And it's usually part of what you're paying for. So well just do
Law Smith
11:23
it. It's one of those things like a project management tool, what's the cost of being an organized? And with a human resource tool, website, app, whatever? What's the cost of being vulnerable, to not paying on time to worrying about bonuses,
11:38
or just your time and doing it or learning how to do it right,
Law Smith
11:42
you're gonna sit there with one of those weird visors that are kind of green and see through this calculator? Yeah. Look, we all know the next one zoom.
3
Speaker 3
11:53
Now that one we shouldn't even talk about within five seconds, if you don't know about zoom, get out of here.
Law Smith
11:57
What I will say with Zoom is they've powered up with all the apps now. And you can we like to put otter.ai in there. That's That's one. That's
3
Speaker 3
12:07
the next one, girl. organization.
Law Smith
12:11
So otter.ai, the best transcription app out there. In the most affordable I'd say for what
3
Speaker 3
12:19
we use, and make sure that fuck is one of the keywords. Every time
Law Smith
12:23
I was with my lady friend last night, she had to take down something in a book she was she's memorizing something, she's like, I gotta write something down. Where's the pen and go, boom, I open otter.ai and it types it out while she's talking. That's a bit creepy. Actually, it's a nice little parlor trick if you want it, but the best part about it is you can drop an audio file or in a video file if you want in there, you know, transcribe it. And we'll give you a minute markers. If you go to our website, sweat equity pod.com We do an unedited transcript because we're lazy. But it'll it'll
3
Speaker 3
12:53
put spaces in between the keywords. That's my editing, that's good. Just spits out as one word. Yeah, but
Law Smith
12:59
but to for us, it's increased our SEO incredible amount just by posting that every episode. I write down bits while I'm driving. Sometimes, if I get inspired, or are really just pissed off, while driving, I'll just try to monologue with myself. But that's a very fun time. Well, look, you're creative. You got to capture lightning in a bottle, right? So it's just like, either I gotta go write it down in Evernote, or I got to or I got to like, write it down a piece of paper. Yeah, I know. I know. It's so good. MailChimp, free email marketing system, up to 2000 emails. Most of you guys don't have that many emails personally, aren't there. Just start there at the free one. If you want to know how to export your Gmail, I think we have a video somewhere on one of our YouTubes I can. If you have the show, I'll send it to you. Oh, man, I
3
Speaker 3
13:53
forgot about that. Yeah, you can't just export we were so benevolent.
Law Smith
13:58
It will just if you try to export your contacts, or your emails out of Gmail, which most people use, I would say, it'll just send your contacts. So there's a little bit of a workaround you got to do and the reason we made the video is self serving, not right to serve.
3
Speaker 3
14:14
And I guarantee you none of those rules apply today.
Law Smith
14:17
Oh, no, I did it the other day. Stores Calendly. Baby. Yeah. I'm trying to make this fun. Calendly is the best kind of scheduling app. Put anything you scheduling meetings, I feel like is the most frustrating amount of wasted time. That doesn't need to be there. Yes. Put that in your email signature. You can route it on different you can have different things people can sign up for all that stuff. Name and
14:48
links. This one was crazy.
Law Smith
14:50
So in in a m e li X. We want to take it
3
Speaker 3
14:55
Yeah. Oh, this one is you just put if you're just starting up a business You're like, I'm going to do it, I officially am going to start a business, but I don't know what to call it. Go to this website and it will you put in some keywords. And not only does it come up with I don't know how many 100 names for your business, but it also has design ideas. And I mean, they're not all home runs, it's not going to
Law Smith
15:21
name your brand, but it will get you going. Right? I would say that's how I've looked at it like, Oh, that's a good word. Maybe I can tear apart that word, right? This one,
3
Speaker 3
15:30
or it could be a great starting point to send to a designer, if Yeah,
15:35
if you're not clear, this is what
15:36
the AI spit out.
Law Smith
15:37
If you're not creative, that's probably a great place to start. If you know you're not creative, I should say, Miro best whiteboard app out there boundless whiteboard, you can share it with anybody. I'm, I kind of use it religiously. Now. It is the best dude. It's a rule. It's got a Mind Mind Map, if you want to do that. If you're kind of got all these things going in your head.
3
Speaker 3
15:58
It's just one of those apps where you go to other ones, you're like, Why doesn't it just do this simple fucking thing. And it does that Miro does all those things when it comes to just visualizing information.
Law Smith
16:10
And part of the criteria of all these apps is I like to look at if I'm really going to invest my time in some of them. I go, Are they looking towards the future? Like we're talking about Slack seven years ago, and it was like, you know, I can see there. People are using this and they're reinvesting in it. They don't want to sell to Google, they're not going to get acquired MIROS one that I think just got another like $500 million in funding or something like that. You deserve
16:33
it. Miro.
Law Smith
16:34
Yeah. Okay, good on you. Amuro. Zapier, they I explained it as apps connect apps that don't connect
3
Speaker 3
16:43
Yes. I mean, it's Yeah, whenever you go to your app that you just paid $900 a year for and you go to the integrations, you don't see the other app that you need to connect it to, you can use Zapier and it'll connect them
Law Smith
16:56
proposal phi, you have a lot of clients or proposals to send out, you could be a blue collar, you could be a roofing company, and you need to send out kind of what looks like bespoke proposals, right? The it's a pitch to set up, don't get me wrong, don't get it twisted it, it is a day, it's a lot on the front end. But if you have your contract, you upload it, you can template it out, and then you can kind of adjust the fields. And you just kind of as you go, you should just make iterations of sections. And man, that is a time saver. like no other. Dropbox we know about file storage, we transfer.com If you need to send files that are up to two gigs, sem rush, that's a good content, SEO research. If you're kind of wondering, you might work with an SEO person or someone says your digital footprint is very good. They got a lot of free tools on there without having to pay for a subscription. So you can kind of type in your domain it'll show you like, your site sucks. Here's why. Right kind of thing. give you good audit Bitly URL, link shortener, yeah. So we have this episode. I'll put it in Bitly. So we can track how many clicks to how many people are checking it out sometimes. Yeah.
3
Speaker 3
18:12
That sounds fairly simple. Constantino.
Law Smith
18:16
You know that one? I'm not sure on
3
Speaker 3
18:18
that. One is. It's good for excellent. I don't know that one. social message. I know. It's social media management tools.
Law Smith
18:27
So if you have a lot of air Yeah. Another thing that is becoming more common places you're gonna have to have a social media management tool. You've heard of HootSuite, you heard of buffer, they're expensive, and they don't do everything you need them to do
3
Speaker 3
18:39
right. And this one's kind of like the project management like has a little bit of a sama Reich bit to it. That's a little bit more interactive,
Law Smith
18:48
but it's not $100 a month, right? Which is what buffer and HootSuite they became like we're going to be the high Tableau expensive one gleam you got anything on that? That
3
Speaker 3
18:59
one's good just for company morale. Can you believe it? No, I have I did mess around with that one. It just has a bunch of fun contests that you can you know, you have to pay for it.
Law Smith
19:11
Vimeo, you don't think about Vimeo probably a lot you probably think a YouTube when you go to Video creating and stuff. But Vimeo has really come out with a lot of editing tools that are free.
3
Speaker 3
19:23
Even as gifts creates gifts. They really wouldn't just send it to you and we don't use it for anything else.
Law Smith
19:30
Well, look, it's a it's if you haven't business that you kind of want that not to be on YouTube. But videos that are kind of more businessy. Hey, and the buddy I'm opening for Sam Tripoli, put a special out on Vimeo where you can pay for it. So now you can set it up where people can pay to watch.
3
Speaker 3
19:47
Yeah, so the best and it always looks better. If for whatever reason if
Law Smith
19:51
you have premium content video wise, that's a little bit more narrow that you don't really want to be searched too easily, like on YouTube video might be a better option. promo. You got that
3
Speaker 3
20:03
one promo? What was the one? Okay, it's very similar to the one that we used to always have. We would have our subscription turned on and off that would create you'd put your own clips and your own images in there. Oh,
20:14
yeah.
3
Speaker 3
20:15
You don't know that anybody? Anyways, you Korean company for promo is shaker shaker Thank you
20:23
without the E.
3
Speaker 3
20:24
Yeah, put that in there. But promos very similar you just have to plug in your own images, short clips of videos, and it'll spit out a stylized video for you.
Law Smith
20:37
Like you're making video content, it's a bitch. These are kind of shortcuts shakers. Another one. They're kind of expensive now, but you can get in if you're making a lot of videos for a business or you plan on it might be a good investment, because it'll make it in all the iterations you need it to kick out in. And it's got templates that are for stopping your thumb. Sight sucker, one of my favorite sneaky gangsta apps. Yeah. So you can get this on the apple.
21:04
I think on on the app store,
Law Smith
21:06
I think it's on the App Store, you should not be. But I'm saying they used to not like it very much, right. But you can basically what I used to use this for was ripping client websites before I started making the new one as a backup. So usually, most people don't have all their files protected. So you can almost with a lot of websites that are small websites, you can strip the whole website, get all the images, get the sitemap get all that stuff, and just have it as a backup. Or you can just try to steal your competitors website, right?
3
Speaker 3
21:36
I mean, there's really you know, that I thought about it, it's not really gonna be doing it for it's hard to use it nefariously
Law Smith
21:44
Well, I use it we know when you need to pull like a client's logo, or go real quick. You're helping someone out. I just rather do that.
3
Speaker 3
21:52
Or they have a current site, right? Like, I want to switch it over to this, but I want to keep it going. I really don't want to have much downtime. You can site suck it and then plop it over there. And in case you can't import, export it. It's right there. All right,
22:07
you're on the next one on
22:09
jarvis.ai is fucking cool. There.
Law Smith
22:12
You're showing you're showing it to me and that's one word blown.
3
Speaker 3
22:16
It is artificial intelligence at its best. It literally writes copy for you. You put in a few sentences. You got to give them a little something. And it spits out stuff I was writing for a construction company. And it meant it pulled. So I said something Tampa and it bold Hillsborough County. We serve as Hillsborough, Pinellas Pascoe, which are all the outlying counties from where we are. I didn't mention anything about the county, right. And it was talking about it.
Law Smith
22:47
So it pretty cool it basically when you write content, it's pretty formulaic for basic kind of SEO purposes. So this will kind of knock that out for you. It'll do emails too. If you don't like copywriting now write love letters. I bet if you want, that's a good idea. Wow, these are really kind of robotic but sincere that you sent this do you Jarvis noun project I use a lot because I'd like to kind of make logo concepts, but there's icons on there for free. You can pay for it, if you want to have it colored it up for you. But it's got every pretty much icon. You know, you have a logo a lot of people see and then you have like, you got a website here, all the features, they'll show like a bunch of icons, hey, we're inexpensive, we're fast. It'll show a lightning bolt, or you know, show money sign all that stuff. You can go get icons there, it's kind of a really good cheat code. If you're not a designer, I'd say you got the next one I
3
Speaker 3
23:43
need PNG is it's kind of a nerdy one. If you are building websites, it's good to have your image sizes. Very small, so that the website loads faster. This one optimizes all these images for you. Boom, easy.
Law Smith
24:00
Yeah, that's the secret kind of slower downer, right of a lot of websites is your images are too heavy, right? You're like I want to put the best picture possible or you got like some image you just want to send via text, but it's not sending because it's so big, right? You could put it in this free.
3
Speaker 3
24:18
Most of the time that the quality the size that you want, it's not making any difference.
Law Smith
24:24
I stock photo.com I believe has has a lot of free. I think they have free options on there, but it's a it's definitely a freemium model. stock photography, one of the biggest.
3
Speaker 3
24:38
Yeah, if you're doing any sort of marketing, just pay for a subscription if it's not nice talk Shutterstock some stock, pay for it and just be done with it.
1
Speaker 1
24:46
remove.bg This one's
3
Speaker 3
24:49
cool, use it on a couple thumbnails of the podcast and pretty much just removes the background and picks up the human shapes and forms and it says That's a human background
Law Smith
25:04
mint.com I use it's part of the Intuit family, when I needed to kind of catch up on all all the transactions and see where I'm budgeting and everything, it's a really simple way to kind of tag everything. You can tag for taxes and put it right into Turbo Tax. If you do your own. Through that. You link in your bank accounts, credit cards and stuff, it'll pull all the transactions in and then it'll learn what you tag, it's a little AI ish, if you want it to be where it'll underscore little AI is understand patterns and auto tag stuff for you. So it makes it a lot simpler if you have a lot of transactions, but you just kind of want to get it all organized for your budget for taxes, all that stuff. I liked it and it'll link into your credit score if you want it to figma
3
Speaker 3
25:52
figma I thought you would know figma better, but it's good for asset storage. It's interesting. It's a combo assets storage slash Design Suite. I don't know it's like you can build ads and stuff in there similar to Photoshop layers, things
Law Smith
26:11
pretty much anything design wise, it's kind of like a white board of design stuff. That's a good way to put it. But it you can't you could do it mero but it doesn't have the design options of fonts and like color schemes for your brands and stuff. Like a ready to set in Go. So like you can have like a chapter area for for social media images and you can have one for your website if you're trying to develop a page before you actually go execute it. And it's easy to share is kind of the the best part about it. Yes. We got to we got to zoom through the
3
Speaker 3
26:48
I know autopilot is like MailChimp on steroids. It has a lot deeper targeting it has a lot more complex. They have what they called journeys. I know MailChimp just started doing what the goal journeys but the idea is
Law Smith
27:03
automated automated by triggers thinking so if they don't open you can resend it if they open and don't do anything, you can resend it, you have a lot of options like that. LastPass is a password vault. Yeah,
3
Speaker 3
27:17
I did the app. I did it I just gave in did it. And best thing I ever did.
Law Smith
27:21
I think remember, the average personnel has like 230 passwords, right? Remember that
27:28
two different passwords,
Law Smith
27:31
never bounced, seen a piece never bounced. If you do export all your Gmail emails out of your Gmail account and you want to make sure it's clean before you put it in MailChimp. So your account doesn't go down. Never bounce you show me this one never bounced. COMM is good for that free? Yep.
3
Speaker 3
27:49
Was it? You? It was like 2020 bucks to clean 4000 emails now to 2000
1
Speaker 1
27:56
Web aware.com? Well, I don't you got that. That one
3
Speaker 3
28:00
is just it's something to look at. You can type a URL in and it will say if it has been exposed to data leaks. So just a fun thing to kind of check. Make sure you know your veterinarian hasn't been hacked or something. I don't know.
Law Smith
28:16
All right, we're at like 36 I think
28:21
we're supposed to be numbering these rules that
Law Smith
28:23
pingdom.com. That's the evaluator I use for anybody's website. I use it over the Google tools because it'll give you an objective view of your website's speed performance. All that stuff will tell you if your images are fat spyfu.com That's the most gangster. One of the most gangster things on this list, where you can look at your competitors ads and what they've been doing with it ad spend online. Yep. And if you're lazy, and you just want to try to use their copy for search ads. Pretty good there too. You enter your competitors in mote.com similar
3
Speaker 3
28:58
Yeah, it pulls all of your competitors. That's all their display ads show up. Boop, boop, boop, boop, all the different iterations, all different sizes, vertical, horizontal, they're all sitting right there. No problem.
Law Smith
29:07
Habit lists grayed out for daily repeating tasks. That's it every day. That's an app. They're grantwatch.com. I just kind of stumbled on this. You can search for grants that are in your area or or by your industry by your sector. I'm helping a nonprofit out. And I was able to go hey, I think there's some grants we might be able to apply to so it's great. Data usa.io. It takes all the census data and makes it look pretty Yes. Basically, you can search any zip code city, see all the demographics,
29:41
it was surprising to see how nice it looked and it was free.
Law Smith
29:43
You know, Deloitte basically took the consulting company basically took all the census data and made it look nice and organized. colors.co that now I guess spell this out. C O L O R s.co. There's an RS. There's an Add for this. Here's the one that's really gangster if you want to see what looks good for paint colors too. So if you want to try to check out your brand colors like I just compared to a what's your favorite sports team? Yeah, what oh,
30:15
you're asking me Tampa Bay Buccaneers, okay,
Law Smith
30:17
so their blood red pewter, and then tertiary colors. creamsicle orange for back in the day. So you can put those in. You can put those three colors in, press the spacebar, boom, it'll hit you with two other colors that look good next to it contrasting or comparatively, and then you can do it. I've done it with paint swatches where you get a paint swatch you like and I need a trim color. And you're like I can pick it through that. I'm
3
Speaker 3
30:42
MindMeister that's a mind mapping one. I'm going to switch to mirror I'm going to be honest but it's a little bit scaled down and it's good starter mind mapper
Law Smith
30:52
if you just want a mind mapping tool which is basically a great for creative or when you're overwhelmed and have this this anxiety list in your head. Yeah, kind of spit it out
3
Speaker 3
31:01
and look at it. Grammarly is one that everybody should have this free they have a upgraded version that's even more badass. It'll give you writing suggestions.
Law Smith
31:10
Repurpose your sponsor, repurpose that I Grammarly. Repurpose that IO. If you're doing any content, this is kind of a cheat code to get your content pushed out automatically. Canva every check knows about Canva right. I feel like every chick uses it and some whether they're in the digital world or just making a cupcake party invitation are something FreshBooks if you don't like QuickBooks or zero XC R Oh, I like fresh books. It's a little bit cleaner, simpler. Doesn't have all these like bells and whistles you don't need plus the sponsor. Plus their sponsor of the show. Are they still? Are they still Lucky Orange, I don't think they are anymore. Lucky Orange.
3
Speaker 3
31:56
That's just for if you want to drill down on some nerd shit and its website heat maps, find out where people are clicking
Law Smith
32:03
pretty safe to say I think a lot of people like a heat map.
3
Speaker 3
32:06
Everybody loves heat maps, obviously. I'm going to go on website specific
Law Smith
32:11
Instapage calm landing page creator, little automated seamless.io The bay is seamless seamless.ai goupil. This is why we're team. Oh, you can scrape LinkedIn contacts, you can scrape contact information from websites? Pretty gangster. Yeah, that's
32:32
pretty gangster. BirdEye gangster one
Law Smith
32:34
online reputation app. You know, you need to send out reviews. It'll send out kind of a decision tree. Would you recommend us? Yes. Okay, it's gonna send you it's gonna pop you over at about three review sites you choose? No, then people can leave a shitty review. It goes right back to you. The deal is most people don't know they're not leaving a shitty review online. Right? Because they're old. You got to admit anybody younger can probably pick it out design wise, but it will it will circumvent a lot of bad reviews. I would say even just by putting an extra step in there.
33:08
Yes. Right, right. Fuck it. I'm not that angry.
33:11
To do. That's all you is
3
Speaker 3
33:13
a very easy to do list. I use it all the time. It's down to space. do buy Microsoft
Law Smith
33:20
wise, w y z. You got me onto this one. I think they're owned by Amazon. So that's probably why they're super cheap, right? Like time
3
Speaker 3
33:29
money dollar security cameras. Only downside is doesn't have a desktop app.
Law Smith
33:35
They're a little too inexpensive. That it to the point where you're like, I don't
3
Speaker 3
33:41
you know, you want to have hours and hours of footage in my driveway. Take it fine.
Law Smith
33:45
Yeah, exactly. You want to be servers jerking off in your driveway. Fine, right?
3
Speaker 3
33:51
The upgraded is simply safe, is very similar. Honestly, there's a lot of extra costs that probably aren't necessary. But I had it. We do have a desktop app. It's meant for businesses, it's much more. It's much a much better app.
Law Smith
34:06
Here's the deal works on cellular. It works off batteries.
3
Speaker 3
34:09
So yes. So they can't cut the power line if people
Law Smith
34:13
will or the power just goes out. Like we get hurricanes here or something and people want to be opportunists in that way to kind of loot. It'll help you with that grasshopper. The entrepreneurs phone line. Try grasshopper comm forward slash sweat 75 bones off an annual plan that's called a lake read. Yes, yeah. But really, it's great. Get a vanity number, get a one 800 Number 1866 Number whatever.
3
Speaker 3
34:41
You got a vanity number in your head. 69 424 20 No,
Law Smith
34:45
that's too many. But that's fine. 964 26
34:51
giving back
Law Smith
34:52
socialpilot Another, another social media manager that I like at its cost. It's little crusty looking on desktop and app but so many accounts though, dude, but we can get 50 accounts for what? 30 bucks in three cents a day. Yeah, so it's pretty sweet. It'll get you on Pinterest LinkedIn pages LinkedIn profiles, Facebook profiles,
35:13
Google My Business.
Law Smith
35:14
Yeah, that's that's the big leg one, grasshopper or when
35:19
you're going backwards, we're all backwards. Losing.
35:21
We're going fast, Stripe
3
Speaker 3
35:23
stripe. That's an easy one online payment merchant services that's going to be interacting with everything. Chances are you're going to get railroaded into using it anyways. We're giving it our blessing. Oh
Law Smith
35:35
sin check it calm. This is a free free website. It'll grade your email subject line, you're sending out an email and your free MailChimp list or whatever you want it to be open you want to be to be read. It'll tell you if your subject lines dogshit it'll give you
3
Speaker 3
35:53
pointers. I don't want to brag but I'm a bit of a phenom.
Law Smith
35:56
Well, you're you're kind of a prodigy with Sen check, calm and share through head headlines. Yeah,
3
Speaker 3
36:03
real quick on the email subject. Line tips. Lowercase letters, for all all the words is apparently a better thing to do. So do that everything lowercase. Yeah,
Law Smith
36:13
probably appears appears more personal.
36:15
Right? Say I'm not gonna take time capsule gone.
Law Smith
36:19
Measure app on iPhones measure your wiener?
36:22
Yep. How big is it?
Law Smith
36:24
That's an upset clips app on your iPhone. It is what I like to use when I'm recording any content, because it's already on your phone. And I like to edit things a little bit easier than having to go into Instagram or something like or tick tock in editing a video in there. I like not being in the social apps to be able to edit something and you can it'll generate captions in lifetime to
3
Speaker 3
36:48
alter index go back in time. Listen to the podcast we did with our culture index representative. I'm all about it. It's a great hiring tool really drills down into people's personalities and let's see their full
Law Smith
37:03
you can see their soul it's like ayahuasca for your business yet yeah, write that down. Fakespot is a review. It'll point out fake reviews on Amazon. There's a surprising a lot of bullshit reviews on Amazon. This is a Chrome extension. It'll also work on other shopping sites. I've noticed like he really Yeah, eBay. Anything that's pretty big. It it will tell you like these the sellers not legit or this seller, we don't have enough information. But you know, if you're like wondering, you know, you buy something on Amazon, you're looking at it. You're like, Oh, I thought that bought this from the company. And I bought it from some shithead. Right. Some like go off the back of a truck. Right. Exactly. So that one's great. It's actually I went back in my old orders, and it's pretty goddamn accurate. Oh, yeah, like, oh, I went through like all the old one really? Amazon me off. Yeah. Which one was dogshit that I bought and had all these fake reviews when I bought it? Are you banner
38:05
snack? Yeah, you know that one. So
Law Smith
38:07
you make like, ads for your for whatever your brand. You need to do it quickly display ads, display ads, they'll do animation ads, html5 Five, it'll kick it out in every iteration. So you don't have to mess with trying to design it. Or having a designer freak out. I don't know the specs or I don't know. I don't know what's best practice all this stuff. It'll just do it for you. Template. Boom. It's like, I don't know. 15 bucks a month. Pretty sweet. Yeah, I know. You can track it. Yeah. Oh, track all the ads within window.
3
Speaker 3
38:40
Yeah. Well, good. Sonos speakers are the best Wi Fi speakers. They sound amazing. Just get those be done with it. Invest in your house. Make it sound good.
Law Smith
38:49
Yeah. Just found that box from selling it to you. And like, I should have kept that Jack. Message from Santa app.
3
Speaker 3
38:56
Is it going to trick kids? Okay, just something go ahead. I mean, it's not even I don't have a particular preference on but go to the App Store. And, hey, I'm going to pull up the message from Santa app. If you guys don't chill out really works pretty good.
Law Smith
39:11
You're really on top of it. You got me on the shelf on the elf. Elf on the Shelf. What happens when Daddy gets angry Mitch on the bench is coming soon. They're on backorder stock X
3
Speaker 3
39:23
that's the fun one. High end collectibles. Yeah, I don't know. I just been playing on it a lot. All right, Jordans on there.
Law Smith
39:29
Hey, that's good to know. Like the collectible market. You got to remember it's pretty new relative to a lot of other ones
3
Speaker 3
39:36
they got going on. It's like it could be anything buying and selling boom right there. The whole market is set up for you. It's easy.
Law Smith
39:43
You see why NF T's exist because more things are becoming intangible. So the tangible stuffs becoming a lot yes valuable. Just watch
3
Speaker 3
39:53
this one's great during Christmas time. You're like oh let's watch this movie. You type it in on just watch calm you shows you where it's streaming everywhere it shows you where you can rent it, or buy it on demand, whatever.
Law Smith
40:05
It's great. What I don't know this next one you that's all you owe this
3
Speaker 3
40:09
mysterious package company. If you have somebody you can't buy for, that's really tough to buy for. Basically, this company has a bunch of different options for you, you pay them and they will mail something to somebody for you where it lays out clues. And it seemed real to this person, where it could be scarier. It could be just weird, or it could be whatever. And it's like a little it takes weeks months, sometimes where they're sending you stuff
Law Smith
40:42
is like here's a bunch of chores cuz I can't pick out gifts. No, but it's
3
Speaker 3
40:46
but it can be like weird stuff. You're like, what is this? If you like, if you have somebody? It's not for everybody, but I guarantee you there's somebody out there who's like, oh my god, this person will love that. It's like a weird mysterious.
Law Smith
40:59
I send that to my nice and calm that might be fun. Babble last on our 69 list even though we gave you 73 Right?
41:07
That's good for learning foreign languages. Yeah, be it dad go my thick Yeah, me. Yeah, you Italian Jesus
Law Smith
41:13
Christ. You've already learned it. What is that? What does that German? Yes. Wow. I didn't know he's so fluent in German. Thank you. Um, that's it. We did it. You did? I
3
Speaker 3
41:26
am sweating. So much sweating so much in a stupid jacket.
Law Smith
41:30
I'm gonna we have another list. We'll probably do another one. I think I'll right at one liners next time for and right. Yeah, we don't need and maybe we'll group them together to make sense a little bit but we'll post this on our website on the penet we're gonna we're gonna make it a featured item on the website. And we want to we want to get back in this is how we do it. What about my sweat equity?
